I did a stint as a pro for a couple of years, but then I needed to find something [else] that I loved to do. I found my way down to the Cleveland Institute of Art and was amazed to find students in the industrial-design department that were sketching futuristic cars and motorcycles.
Making sure people can customize the truck for specific [activities] —anything from racks for a snowboard to using it as a lifeguard truck.
You recently spoke at CIA. What was your advice to the students?
Find something you enjoy doing and can dedicate your life to. I didn’t even know that people sketch futuristic designs and turn them into models [when I started college]. I thought I was going to be doing commercial art, designing album covers or something.
We heard you have a motocross track in your backyard.
I have a track in my backyard for my kids, and me and some friends. My buddies and I will usually go at it for a few laps for that day’s bragging rights, and my son and daughter have, naturally, been testing each other since Day One.